For on-location, live video, we work with trusted partners that specialize in industrial settings and professional services to bring your video needs to life. Video projects are scoped separately from our monthly scopes of work, and we support with scripting, storyboarding, and creative direction, while our partners shoot and edit the final product.

We blend knowledge of supply chains and complex business models in and around your industry with independent research and subject matter expert interviews with your team to craft unique content that showcases your specialized capabilities. We’ve successfully run inbound content marketing programs in industries such as heat treatment and metallurgy, precision industrial machinery, supply chain consulting, industrial chain manufacturing, liquid formulation and blending, SaaS, asphalt and concrete paving, scrap metal recycling and specialty alloying, general contracting, commercial plumbing, and many types of metal and plastic fabrication…just to name a few.

Yes, we use AI to support four primary functions: note-taking/summarization, analysis, ideation, and research. We regard AI as a powerful tool to augment human talent and intelligence, not as a replacement for craftsmanship and human storytelling.

We blend independent research, knowledge of your category, and subject matter expert interviews to create content that engages and captures demand from your audience.

Would you rather have 50 pairs of cheap shoes that pinch your feet, or three great pairs of quality shoes that feel like you’re walking on air? We’re the second option. Our copywriters have years of experience working on highly technical, complex businesses, and we’ve built a process that gets you better results faster. You won’t have to worry about rewriting copy that misses the mark (it happens sometimes, but our team knows how to ask the right questions to course correct), and you’ll never hurt our feelings with critique (we love to learn). Our copywriters also think of themselves as strategic marketers (in addition to creatives) and stay abreast of best practices in social media, email marketing, and content creation so you don’t have to.

Short answer: Maybe! Longer answer: Ranking in the top 10 search engine results for a keyword depends on several factors, including domain authority, backlink profile, and keyword difficulty. It’s unlikely that your page will go from not ranking at all to ranking in the top 10 in a short period of time. Content marketing can be a long game — and the smartest companies are the ones willing to play! Where we focus is on taking the keywords that resonate the most with your audience AND are ranking between positions 10 and 50 and either optimize or create content to boost those rankings. We do this using a clustering approach that builds subject matter and keyword authority around specific topics.